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"Excepcional, interessante e direto ao ponto." REVISTA FORBES
"Repleto de histórias pessoais cativantes e inspiradoras. McRaven ensina nos dez capítulos deste livro como superar fracassos, aguentar as críticas e ajudar os outros." THE WASHINGTON POST
Quando foi convidado para proferir o discurso da aula inaugural dos alunos de graduação da Universidade do Texas, o almirante William McRaven pensou em compartilhar suas lições sobre liderança. Afinal, em 37 anos de carreira na Marinha norte-americana, ele exerceu o comando em vários níveis – inclusive tendo sido o responsável pela missão que capturou Osama Bin Laden. O que ele não imaginava é que o discurso fosse parar nas redes sociais, viralizar e ter mais de 10 milhões de visualizações!
Impressionado com o impacto e com o apelo universal, McRaven transformou a palestra em livro onde resume as 10 lições que aprendeu no treinamento das forças especiais. Assim como o vídeo, o livro virou um best-seller – está em primeiro lugar na lista do jornal The New York Times desde que foi lançado.
Faça a diferença no mundo!
Quando era um menino, William McRaven sonhava em ser um super-herói. Ansiava por vestir uma capa e usar seus superpoderes para salvar a terra da destruição. Na primeira vez que visitou a cidade de Nova York com o pai, ficava olhando para o alto, a espera de ver o Super-Homem ou o Batman no topo dos edifícios. O código do herói é uma homenagem do almirante William W. McRaven aos heróis reais e cotidianos que ele conheceu nos campos de batalha, nos hospitais, nas universidades, em todos os lugares por onde passou. Pessoas que estão fazendo a sua parte para melhorar a vida de todo mundo. Homens e mulheres que não são fortes e nem usam capa, mas possuem outras qualidades:
coragem física e moral, humildade, disposição para se sacrificar e um profundo senso de integridade.
O autor resgata esses exemplos e apresenta quais são as qualidades inatas que qualquer pessoa pode desenvolver para se transformar em um super-herói na sua comunidade. E fazer, de fato, a diferença na vida das pessoas.
Vice Adm. William H. McRaven helped to devise the strategy for how to bring down Osama bin Laden, and commanded the courageous U.S. military unit that carried it out on May 1, 2011, ending one of the greatest manhunts in history. In Spec Ops, a well-organized and deeply researched study, McRaven analyzes eight classic special operations. Six are from WWII: the German commando raid on the Belgian fort Eben Emael (1940); the Italian torpedo attack on the Alexandria harbor (1941); the British commando raid on Nazaire, France (1942); the German glider rescue of Benito Mussolini (1943); the British midget-submarine attack on the Tirpitz (1943); and the U.S. Ranger rescue mission at the Cabanatuan POW camp in the Philippines (1945). The two post-WWII examples are the U.S. Army raid on the Son Tay POW camp in North Vietnam (1970) and the Israeli rescue of the skyjacked hostages in Entebbe, Uganda (1976). McRaven—who commands a U.S. Navy SEAL team—pinpoints six essential principles of “spec ops” success: simplicity, security, repetition, surprise, speed and purpose. For each of the case studies, he provides political and military context, a meticulous reconstruction of the mission itself and an analysis of the operation in relation to his six principles. McRaven deems the Son Tay raid “the best modern example of a successful spec op [which] should be considered textbook material for future missions.” His own book is an instructive textbook that will be closely studied by students of the military arts. Maps, photos.
Admiral William H. McRaven is a part of American military history, having been involved in some of the most famous missions in recent memory, including the capture of Saddam Hussein, the rescue of Captain Richard Phillips, and the raid to kill Osama bin Laden.
Sea Stories begins in 1963 at a French Officers' Club in France, where Allied officers and their wives gathered to have drinks and tell stories about their adventures during World War II-the place where a young Bill McRaven learned the value of a good story. Sea Stories is an unforgettable look back on one man's incredible life, from childhood days sneaking into high-security military sites to a day job of hunting terrorists and rescuing hostages.
Action-packed, humorous, and full of valuable life lessons like those exemplified in McRaven's bestselling Make Your Bed, Sea Stories is a remarkable memoir from one of America's most accomplished leaders.
MAINTAIN POSITIVE DAILY HABITS FOR A HEALTHY MIND WITH THE INCREDIBLE No. 1 NEW YORK TIMES BESTSELLER
'SUPERB, SMART, AND SUCCINT' FORBES
Struggling to find structure in your life? Finding yourself lacking motivation?
Start by making your bed.
In 2014, Admiral William H. McRaven addressed the graduating class of the University of Texas, in a video which immediately went viral.
He shared the 10 life lessons he had learned during his Navy Seal training that helped him overcome challenges not only in his long Naval career, but also throughout his life.
In Make Your Bed, he builds on these principles by sharing inspiring tales from his own life and those around him in the military, explaining how anyone can use these basic lessons to change themselves for the better.
Maintaining routine and structure is more important than ever in the age of home working, flexi-time and the general busyiness of life. Learn exactly how to master the essential daily habits that will ensure your mind stays both calm and ready for the day ahead.
Written with great humility and optimism, this timeless book provides simple and universal wisdom, practical advice, and words of encouragement that will inspire readers to achieve.
'A book to inspire your children and grandchildren to become everything that they can' The Wall Street Journal
If you want to change the world, start off by making your bed.
On May 17, 2014, Admiral William H. McRaven addressed the graduating class of the University of Texas at Austin on their Commencement day. Taking inspiration from the university's slogan, "What starts here changes the world," he shared the ten principles he learned during Navy Seal training that helped him overcome challenges not only in his training and long Naval career, but also throughout his life; and he explained how anyone can use these basic lessons to change themselves-and the world-for the better.
Admiral McRaven's original speech went viral with over 10 million views. Building on the core tenets laid out in his speech, McRaven now recounts tales from his own life and from those of people he encountered during his military service who dealt with hardship and made tough decisions with determination, compassion, honor, and courage. Told with great humility and optimism, this timeless book provides simple wisdom, practical advice, and words of encouragement that will inspire readers to achieve more, even in life's darkest moments.
"Powerful." --USA Today
"Full of captivating personal anecdotes from inside the national security vault." --Washington Post
"Superb, smart, and succinct." --Forbes
From the acclaimed, #1 New York Times bestselling author of Make Your Bed—a short, inspirational book about the qualities of true, everyday heroes.
THE HERO CODE is Admiral McRaven's ringing tribute to the real, everyday heroes he's met over the years, from battlefields to hospitals to college campuses, who are doing their part to save the world.
When Bill McRaven was a young boy growing up in Texas, he dreamed of being a superhero. He longed to put on a cape and use his superpowers to save the earth from destruction. But as he grew older and traveled the world, he found real heroes everywhere he went -- and none of them had superpowers. None of them wore capes or cowls. But they all possessed qualities that gave them the power to help others, to make a difference, to save the world: courage, both physical and moral; humility; a willingness to sacrifice; and a deep sense of integrity.
THE HERO CODE is not a cypher, a puzzle, or a secret message. It is a code of conduct; lessons in virtues that can become the foundations of our character as we build a life worthy of honor and respect.
From the bestselling author of Make Your Bed: a celebration of real-life heroes and lessons on inspiring trust, overcoming barriers and becoming a great leader.
What is it that makes a hero?
In the course of his distinguished career Admiral William H. McRaven has met some truly exceptional people, from the men and women he served alongside in the Navy SEALS, to inspiring doctors, scientists, politicians and philanthropists. Drawing on stories of their incredible compassion, humility, courage and capacity for hope, Admiral McRaven has distilled the Hero Code - the ten lessons that make ordinary people capable of extraordinary things.
This book will show how we can all persevere to rise above our failures, use humour as a source of strength and inspire trust through integrity, as well as offering practical advice on rising to the occasion and becoming our best selves.
The result is a heartfelt tribute to real heroes and the perfect guide for anyone wanting to overcome barriers, lead by example or reach for their ultimate dream.
Dieses Buch erzählt die Geschichten dieser besonderen Menschen. Es ist ein Verhaltenskodex: Lektionen in Tugenden, die zu den Grundlagen unseres Charakters werden können und mit denen wir uns ein Leben aufbauen können, das Ehre und Respekt verdient.
Admiral McRavens ursprüngliche Rede ging viral: Das zugehörige Video wurde auf YouTube millionenfach angesehen. In dem Weltbestseller Mach dein Bett baut McRaven auf den zehn Prinzipien aus seiner Rede auf, erzählt Geschichten aus seinem Leben und berichtet von Menschen, denen er während seines Militärdienstes begegnet ist. Er schildert, wie er sich mit Entbehrungen auseinandersetzte und harte Entscheidungen mit Entschlossenheit, Mitgefühl und Mut traf.
Dieses Buch bietet einfache und universelle Weisheiten, praktische Ratschläge und Worte der Ermutigung, die dazu inspirieren, auch in den dunkelsten Momenten des Lebens optimistisch zu bleiben und nach mehr zu streben.